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Photography Tips for Ebay Sellers


More and more professional sellers are turning to Ebay as a way to reach a wider market. With newer, stricter rules on photography, we have created a definitive list of do's, dont's and useful tips.

1) Every product must have a photo

Ebay now requires all products to have at least one photo. This includes non-physical items, such as holidays, services and downloads. If you are selling a physical product it is always best to photograph the actual item. A seller will want to see the product in its actual state (especially if its secondhand). If you are selling something non-physical you can use a copyright free image. For example, a holiday could show a photo of the destination, or a service could be represented with a related image.

Free stock images can be downloaded from the internet through sites such as:

Free Images

Stock Images That Don't Suck

2) Minimum photo size must by 500 pixels on the longest side. 

Set your camera to medium or high quality to get the very clearest and detailed images.

3) No Borders

You must not add a border to a photo. Only 'natural borders' are allowed (such as something which is part of the backdrop).

4) Watermarks to be used for attribution only

A watermark should only be used for image ownership and must not cover more than 5% of the image. It must not have an opacity of more than 50% and no links are allowed. Ebay now offers a watermark service for sellers, so use this to avoid breaking any rules.

5) No text or artwork on the photo

This includes logos and links.

6) Stock photos can only be used for brand new photos

Brand new items may use professional stock photos. This also includes books, movies, music and video games.

Extra Tips

7) Take photos from all angles

A buyer is more likely to buy an item if they are able to view all sides of the object so don't just take a one sided view.

8) Grab a model!

If you are selling clothes, get one of your friends to model the item. This is more likely to encourage a buyer if they can see the item being worn.

9) Size matters

When you are photographing an item and it is difficult to show size (such a small jewellery items), photograph it against something recognisable, such as a pen, coin or ruler. 

10) Let there be light

ALWAYS photograph your products in natural light, or buy a studio lighting kit. This can truly bring your item to life and mean the difference between a sale or losing a potential customer. 

11) Clean your items before photographing them

You want your products to be shown at their very best!

12) Keep your background clean and clutter free. 

You want your item to fill the shot and not be overshadowed by whats going on in the background.

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